A week ago Twitter offered to upgrade my Twitter account (@socpub) to a new design for its Web Interface. For the most part, I've been viewing the revamped interface via the Chrome browser through a Windows 10 PC. After intense use of the new interface this past weekend, I have to say so far so good. In fact, I have no real complaints about the changes Twitter has made...which is highly unusual for me when it comes to social media.
Two years ago, I made an attempt to distance myself from CMS Report. The ability to shutdown ten years of work proved more difficult than I thought so I eventually compromised by rebranding the site to socPub. Since then, I've been working on a number of additional side projects. I'm still trying to throw new ideas against the wall and see which ones stick.
For those curious, these are the personal projects I'm working on for 2018:
SendGrid, a MailChimp competitor, pushes forward with new marketing campaign enhancements
While I may be an old dog with decades of experience utilizing websites for marketing purposes, I'm more like a newborn puppy when it comes to email marketing. Until a couple years ago, I never utilized email campaigns or email newsletters in hopes to get more visits to my websites. My current email marketing service provider is MailChimp, but there is another customer communication platform that is on my radar, Colorado-based SendGrid.
This week, SendGrid announced a new editing experience for SendGrid Marketing Campaigns. The new email marketing editor addresses familiar pain points for marketers who previously had to choose between the convenience of visual design and efficient editing of code.
Three years ago, CMS Report made the jump from Drupal to the Agility CMS featuring its Magazine Publishing Suite. Since then, I've had the opportunity to see Agility's software evolve including improved delivery in the mobile space through responsive web design. While gradual improvements were made in the CMS, probably the biggest change for Agility Inc. was in late 2013 with the appointment of their new CEO, Jonathan Voigt.
Responsive Web Design is without a doubt one of the Web's biggest buzzwords for 2012. The Web is changing fast and even though the importance of CMSs addressing mobile devices was well predicted, I suspect even the tech gurus are surprised at the current growth rate of smartphones. If you don't know it by now, there is a lot of pressure on web designers and site builders to ensure that their client's websites are responding to the changing Internet. A website should look good no matter how it is being displayed, whether that site is being viewed on a desktop, cell phone, tablet, or whatever new device the Ghost of Steve Jobs brings us.